Knowing how to tell a compelling story that is engaging and selling is not where you want to start with good copy. Good copy begins with understanding your customer base.
Once you know precisely why they choose your company, business, or enterprise rather than millions of others than its time to produce your brilliant copy. Partnering with me will first and foremost give you detailed briefs about your brand to help find the new customers/clients who love you.
Sample Brief Questions
Project description: What is it we’re doing here?
Scope and inclusions: To make sure I don’t miss anything out.
Objectives: What is it you need this piece of writing to achieve?
Target audience: Who exactly are you appealing to?
Testimonials: Do you have any quotes or testimonials from clients?
Keywords: Do you know your keywords?
Brand personality: Describe the personality of your business in five words or fewer